Tests without branding reference and under the control of assessment labs
Unique: the only reward blind testing products to avoid influencing the jury testers through brand strength and elegance of the packaging.
100% of jury testers are consumers
Products are tested by independent consumers selected by profile (age, sex, complexion, type of hair).
Real-life tests
Products are tested by consumers in the privacy of their home for 2 to 16 weeks depending on the type of product.
Any product can be a candidate product
Any beauty, care or hygiene beauty product can be registered for testing. There is no preselection.
Every beauty aspects
Specific jury testers and logos for:
Organic Products – Men’s Products – Innovative Products – Clean Products – Well-Being Products – Beauty Institutes
Key figures
2003
Created in
855
Trophies awarded over 19 years
87,760
Testing days in 2021
1,800
Testers on average every year
2,113
Ingredients banned on the CLEAN version of the award